Creating A Free E book That Converts Your Product
Posted by admin in 9, General
Are you having problems converting your clicks to sales? Have you ever considered creating a product to increase your conversion rates? Do you know the power of giving something away for free? In fact, most sales are made from giving away free products. I can hear you now, “how can I make sales if I am giving it away free?”. That is a good question. Let’s give an example here. Let’s use ebooks an an example.
Say you are selling a certain product. We will go with “weight loss” because that is a very popular niche. Now, instead of throwing your links all over the Internet in the hopes that someone will buy your product, how about creating a free informational ebook on weight loss? Within this ebook you will be strategically placing links to your weight loss product.
What this does is:
1. Builds trust with your readers, because you are giving them valuable information for free.
2. Set’s up a want…your reader is reading your weight loss ebook, because they want to lose weight.
3. You give the solution. Now, you have already built their trust with your free ebook by showing you are an expert in the “weight loss” industry. They are looking for a solution to their weight loss problem and guess what? You have that solution right there in the pages of your free ebook.
Free ebooks are also a great form of viral marketing. Your readers will almost always pass on a free ebook to their friends, family and readers. This creates even more sales for you.